Romas Dental Marketing

Investment

Is it expensive?

Expensive is money that never comes back. It's one monthly number, with filming, the campaign and the calls, measured against the treatments your clinic sells.

One implant case, one All-on-X or one full-mouth rehabilitation brings in what a month of cleanings can't.

  • $11 × $1in treatments sold for every $1 of ad spend, in the first weeks of a campaign
  • About $10per patient inquiry
  • 3 in 10inquiries book an appointment

Three pieces, one number

  1. Filming

    The ads come out of it.

  2. Ads

    They bring in the inquiries.

  3. Calls

    They put the people who want to come on your calendar.

If one is missing, the other two don't perform. So they're judged together, by what comes back for every dollar you put in.

There are cheaper agencies. We don't compete there.

Your own number decides

How much does a new patient bring in, on average, in the treatments you want to sell?

With that number we run the math on the call and see how many cases a month cover your investment. With implants and All-on-X, it's usually only a few.

The math with your clinic's own number: what a new patient brings in on average, the cases a month that cover your investment, and every case beyond that as growth.

Try the math with what a new patient brings your clinic.

Where your money leaks

Almost never in the ad. It leaks in costs that never show up on an invoice.

  • Inquiries nobody calls. Each one is a patient who already raised their hand.

  • Appointments two weeks out. They get forgotten before the day comes.

  • Months in the dark. Nobody knows which ad brought which patient.

With us, all three show up in the weekly numbers. In exchange for that monthly number, we promise you a result.

Bring this month's numbers and we'll find the leak together.

Short answers

How is my clinic's number set?

On a call. You tell us which treatments you want to sell more of, how many new cases your clinic can take each month and what a new patient is worth to you, and that sets your number.

What does that number include?

Filming in your clinic, the campaign, the person who calls every inquiry and books it on your calendar, and the numbers for every step, all HIPAA compliant. You don't have to hire anyone else. Ad spend is separate and goes straight from your card to Meta.

How many new patients will you have next month?

If you don't know what to answer, your advertising is still a bet. Run your clinic's numbers, or message us on WhatsApp and we put in the real ones on a 20-minute video call.